gk2gk: Helping Geeky Singles Find a Leia their Han Solo — And Vice Versa

The brief type: With programs like “The Big Bang concept” and games like warcraft expanding in popularity almost every time, it’s really no longer an insult to phone some body a geek. In reality, many people nowadays would go on it as a compliment. That’s especially true of this folks at, a dating web site that encourages singles to embrace their particular inner technical, nerd, or dork and assists all of them get a hold of their perfect match — because every Han Solo demands his Leia (and the other way around).


I became 12 years of age once I first read “Harry Potter therefore the Sorcerer’s Stone,” and I also had gotten very into it that I completed the publication in less than everyday.

My personal fascination with the storyline in regards to the guy Who existed provides merely expanded much deeper since decades have gone by. I recall waiting in line with my sister at Barnes and Noble for release of “Goblet of Fire” and visiting the midnight revealing of “Order with the Phoenix.” We have a lightning bolt tattoo and a Harry Potter playlist on Spotify. I-go to Harry Potter sunday at Universal Studios every January (with pride dressed in my personal Slytherin colors!) and see the marathons each time they’re on television.

Like an incredible number of others, I was raised with Harry, Ron, and Hermione, as well as their journey has influenced my entire life in countless steps. Be it Harry Potter or other publication, motion picture, or video game, becoming excited about an interest often types which people are, exactly who they truly are buddies with, plus which they date — without any realizes that more than

Started in 2004, gk2gk could be the initial dating site for solitary geeks, dorks, and nerds (it doesn’t matter if they’re into Superstar Wars, Anime, or Cosplay) to track down like-minded people for relationship, a night out together, a relationship, and on occasion even relationship.

Attain a glimpse into the fun, unique field of gk2gk in addition to just as geeky people behind the site, we reached over to Senior Internet management Erica Roth, which provided everything with our company.

“Mingle” & various other Interactive properties Encourage Singles to start Up

The gk2gk signup is a common one: it takes only 2 minutes to generate a profile with standard information like your age, gender, appearance, and perfect day. However, gk2gk takes it one step more by inquiring members to classify on their own as a “music enthusiast,” “sporty,” “artistic,” or many geeky yet caring conditions.

There’s even a section within profile for responding to a lot more concerns like “should you decide could carry out meal with any individual, who does it is and exactly why?” “what is your preferred game?” or creating a concern of one’s own, which have been included in the matching procedure. You’re additionally encouraged to add keywords and phrases in your profile for much better coordinating (age.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to personalize them everything possible.

What gk2gk in addition excels at is the interactive characteristics including Mingle, a carousel of fits that requires “might you continue a romantic date with him/her?” state no and you are revealed another profile. Say yes and you’re offered much more information concerning person might deliver them an answer to one of your own questions to arrive at understand one another more.

Through this unique program, gk2gk is able to study from their people’ on-site actions and produce fun, offline-like relationships that finally lead to better associations.

“The interactive attributes on the internet site really allow you to open,” Erica mentioned.

The Inspiration Behind gk2gk — Geeks assisting Additional Geeks

Spencer Koppel got the concept for a geek-specific dating internet site in 2004 after going right through a split up. Newly single and a self-proclaimed geek, Spencer ended up being sick and tired of the lack options for folks like him have been into computers, crossword puzzles, comic books, and similar hobbies — and whom did not put increased exposure of look and social status.

“appearance commonly essential in terms of which I would personally be thinking about,” Spencer told “It’s more, will we have common interests? Can we look at the same style of publications?”

He expressed their frustrations to their child, Laina, exactly who advised the guy get matters into his very own fingers, so he performed and founded gk2gk after.

In 2015, Spencer passed the gk2gk rod onto Avalanche LLC, an organization that builds and markets effective internet sites like his (the basic release becoming in 1997 on romantic days celebration). Avalanche presently has over 20 conventional and niche websites when you look at the online dating industry, with a combined 5 million+ subscribed people (2 million on gk2gk only) much more than 100 countries and 100,000 brand new singles signing up for each month.

“We love in the really love company,” their own motto states.

Behind the remarkable numbers is a group which is as geeky due to the fact men and women they help. When they’re maybe not performing things such as going to Comi-Con with each other, they may be having fun with their particular specific geeky passions — such Chief Executive Officer Meir Stralhberg watches “Star Trek,” CFO Peder Sahlin procedures photography and understands the worth of a Hawaiian shirt, and Director of Marketing Carlos Ealdama collects classic shoes.

“i’m, particularly, a motion picture buff,” Erica included.

Last Thoughts

gk2gk provides changed the net dating scene for geeks, and as a man technical, I really appreciate that. a technical is merely somebody who is actually excited about something — whether it is a man playing WoW, a lady obsessing over Harry Potter, or a team of individuals reveling within their discussed interest. Each of us would like to satisfy someone special just who becomes you, and gk2gk is streamlining that process.

“‘Geek’ is actually a fairly wide phrase, as a result it can indicate distinct folks, if they’re tech smart or contemplating science-fiction or using the internet video gaming or comics. Even though gk2gk is actually a niche dating site, absolutely a broad selection possibilities within that niche,” Erica said.

In that exact same vein, Erica included the objective for gk2gk is carry on attaining a bigger, more varied audience, especially in regards to bringing in further women.

“we actually need more women into the system so it’s an even playing field and people have actually a far better consumer experience,” she mentioned.

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